1. Summary

ArtExpo Explore aims to revolutionize the way art enthusiasts engage with exhibitions. In a world where accessing comprehensive exhibition details and purchasing tickets often involves fragmented searches across various platforms, ArtExpo Explore steps in as a unified solution. As a UX designer on the project, my focus was on crafting a seamless, user-centric platform. This involved streamlining the user journey, simplifying information acquisition, and facilitating direct ticket purchases. ArtExpo Explore isn't just a platform; it's a convenient hub where art lovers can effortlessly explore, discover, and secure tickets to diverse art exhibitions. Much like CoreFX sought to redefine banking, ArtExpo Explore endeavors to transform the art appreciation experience, and I'm thrilled to have contributed to its design and development.

2. Problem

I was brought on board to tackle a specific issue: to provide art enthusiasts with a streamlined platform that consolidates exhibition details and enables direct ticket purchases. The goal was to create a singular, user-friendly space where individuals could effortlessly access comprehensive exhibition information and seamlessly buy tickets.

3. Solution

1. Art Exhibition Browse: Provide detailed information about the exhibition, including exhibition theme, artist information, exhibition time and location.
2. Work display: Allows users to browse the artworks in the exhibition, providing high-definition images or videos, along with relevant descriptions and background information.
3. Ticket booking: Users can purchase exhibition tickets directly on the platform, offering different ticket prices and ticket types, while supporting online payment and booking confirmation.
4. Schedule and schedule: Display the schedule and arrangement of the exhibition, so that users know the time period of the exhibition, easy to arrange the trip.
5. Personalized recommendation: Provide personalized exhibition recommendations based on users' interests and past browsing history to increase the chances of users discovering new exhibitions.
6. Navigation and maps: Provides maps and navigation of exhibition locations to help users easily find exhibition venues.
7. Social sharing: Allows users to share exhibition information or ticket purchase information through social media to attract more friends to visit the exhibition together.

Prototype link:

https://www.figma.com/proto/9Nx6s9tC0K0Id7XIsE4Zmb/ArtExpo-Explore：-BRANDING-%2B-LOW-FI-%2B-交互原型?page-id=0%3A1&type=design&node-id=199-1553&viewport=-4237%2C460%2C0.1&t=n8MYLYRNsHKT8kDC-1&scaling=scale-down&starting-point-node-id=199%3A1553&show-proto-sidebar=1&mode=design

4. Process

• User research

  • 比如说：
  • Send questionnaires to users and collect 80 valid questionnaires. The questionnaire consisted of a total of 18 questions, which provided key background information for the target group of the research project.

  Research and Questionnaire of Thematic Exhibition

• Competitive analysis

  • Activity #2 Competitor Analyzing

• User personas

  

• User stories

  1. As a user, I hope I can create a personal account so that I can log in and use this platform
  2. As a user, I wish I could categorize exhibition activities and filter them by keywords, cities, dates, so that I can quickly find the activities I like
  3. As a user, I hope I can buy exhibition tickets on the platform, select different ticket prices, and complete safe payment
  4. As a user, I hope I can share the exhibition information on social media so that I can share it with my family and friends
  5. As a user, I wish I could view the details of a particular exhibition, including theme, time, location and ticket price, to help me decide whether or not to attend the exhibition
  6. As a user, I wish I could bookmark exhibitions to my favorites so that I can track and manage the exhibitions I am interested in so that I can view or participate at any time
  7. As a user, I wish I could get customized suggestions so I can quickly discover exhibitions and what I like
  8. As a user, I hope I can sign up for volunteer activities, so that I can participate in the exhibition I like
  9. As a user, I hope I can check the specific location of the exhibition so that I can easily get to the destination
  10. As a user, I wish I could use a mobile ticket or an electronic ticket so that I could get in easily